Fine Living Marketplace
Fine Living Network
What do you do for a company-mandated promo of a noontime block of infomercials that has to feel like a part of the networks programming and promotion? Shawna Beck provided the script and soundtrack, Jon filled in the rest.
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Hot & Cold Adventures
Fine Living Network
Promo for a day of stunt 'marathon' programming alternating between warm and cold travel destinations; written/produced by Doug Chalfant, who said "Give me something euro-sparse."
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Summer Menus
Fine Living Network
Ten second next/then promo menus for the Summer 2003 network promotional campaign for Fine Living. Bold clean typography and textural imagery define universal elements of summer.
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Eyewitness News open
KABC-TV, Los Angeles
News Open for ABC7 Eyewitness News This Morning in Los Angeles, designed to tie to ABC’s network ‘black and yellow’ look. Along with highlighting news talent, a sense of time and place is conveyed as well. |
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First on 5 – 50 years
KXAS-TV, Dallas
Promo designed to project KXAS as energetically moving forward while claiming its roots and history as the first TV station in Texas, and thus, part of the history of Texas. Written/Directed by Verdell Christophersen. |
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If its Sports
KXAS-TV, Dallas
Promo designed to give a lighter take on usual heavy-toned sports team promotion, while still showing that KXAS covered all the teams and sports in Dallas. Writer/Producer Stan Melton gave a script and audio with complete freedom on visuals.
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First on 5 – Three W’s
KXAS-TV, Dallas
Promo campaign to position KXAS as the breaking news and investigative station in the Dallas market without being the typical “running news camera” promo. Three different spots tackled the concepts of Whenever, Wherever, and Whatever. Written/Directed by Verdell Christophersen. |
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